Yes, it is 26 minutes long and very few of you are going to have the dedication for that. And don’t think I am trotting this out as a slam-dunk on the argument. Just an interesting piece about 5 years old which needs to be dredged out occasionally. Nothing ground-shaking here–more about marketing than anything. Anyone who has ever had a 1985 Napa Cab and a 2005 Napa Cab and a 2015 Napa Cab and wondered what happened should watch this. Anyone who enjoyed Sonoma Zinfandel in the 90’s and has tried Paso Robles Zinfandel today should watch this. It is in-depth enough the serious wineNerds will enjoy it and if it just plants the seed of “Why?” in the minds of the not-so-wineDork, then I have done my job. Read your labels, people.
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